LightSpeed Bootcamp Recruit Dossier

Graphic Design for an Event Pamphlet
About the Event & Materials

graphic design for a training event

With an ever-growing and robust suite of tools for retailers and an expanding Reseller network, Lightspeed often hosts an annual training event to ensure that its channel partners are offered the best and most current insights on product updates. With an annual Certification Camp, Retail Summits, and Certification Road Shows happening regularly, Lightspeed Boot Camp offered new channel partners the opportunity to meet the team and dive into training head-first.

Graphic design for Lightspeed Retail's Reseller Boot Camp by Noisy Ghost Co.

As with all Lightspeed events, users are usually invited to attend via email and are directed to a primary website where all event details, registration, accommodation information, as well as curriculum and extracurricular information is provided before they register.

The event’s website is the primary resource for attendees to get session information, event locations, area maps, dining, and recreation info. The website saw three major updates before the event occurred: for the primary announcement, when registration opened, and when the event sold out ahead of schedule.

We also offered a Mobile Guide on iPhone and iPad so that attendees could bring the schedule with them, providing session information, session locations, area maps, dining and extracurricular event info. In addition to that, daily news and helpful reminders were posted live on the main page.

graphic design samples

selected pages from the booklet

  • As a design client, I have been thrilled to work with someone who can translate my vague ideas into a viable format, but I have been even more impressed by Kira's professionalism. From the initial project contract and timeline, to the detailed invoices and realistic deadlines, I always know exactly where we stand in terms of project completion - an invaluable assurance. Working with someone this reliable and talented has been a pleasure I hope to repeat.

    Brooke Stant Villainess Soaps
  • Kira Butler far exceeded my expectations on many levels. She is an amazingly talented web designer who knows how to execute her vision from beginning to end, as well as interpret my own into a design that can work. And what also impresses me is the way she conducts herself with such a high level of professionalism and integrity. I have hired her for other projects besides my web site design, and would not hesitate to do so again, I also recommend her every chance I get to others in need of similar services.

    Lisa Farrell MoonaLisa
  • Kira is an extremely talented, detailed-oriented designer who has contributed greatly to Lightspeed's branding and communications. Her specialization is in web but also has strong talent in writing and print design. Dedicated, insightful and hard-working, Kira has been a very welcome addition to our creative team.

    Dax Dasilva CEO Lightspeed
  • Her understanding of the project at hand, her eye for design and thorough understanding of the content that she worked with as well as her respect for critical timelines were magical attributes that brought not only products to help the community clients of the CRC but identifiable professional marketing tools. Kira's contribution to the CRC operation was key in raising our visibility. I would not hesitate to include Kira as a member of my team again, if the opportunity would be presented!

    Ann Davidson West Island Community Resource Centre
  • Kira is the total package. She has an excellent work methodology, is data-driven and understands the business vision which she translates flawlessly in great user experience. She is also a great UI designer that understands her audience. She has great rationale and can easily explain her design decisions. On top of it all she has the most charming personality! I recommend her 100%.

    Pascale Sarault Senior Manager, Digital Products Group Dynamite
  • Kira is very systematic in her approach to design. In my experience, she is the designer that managed to make her art the most objective -- by that I mean that all of her choice are reasoned and justified and don't come under the umbrella of simple taste. Hard working and serious, Kira is also fun [and] got along very well with her colleagues. Finally, she doubles her UI/UX skills with that of an independent writer. This is simply further proof of how hard-working, disciplined and dedicated Kira can be. Not to mention creative. I would work with Kira again in a heartbeat.

    David Teman Senior Director, Digital Experience at Luxury Retreats
  • As an interactive publishing company, Ackerly Green often has some pretty out there graphic and illustrative demands. We might need designs for fantasy book-related merchandise one week, and the haunting sigil of a secret society the next. No matter what we need, Noisy Ghost  has met every challenge we throw at her with out of the box ideas, stellar communication, and perfect final products that we’re always proud to show off. Her years of experience and razor sharp creative eye make for a killer combination.

    CJ Bernstein Ackerly Green Publishing
  • Kira, you killed it! Honestly, I came to you without a brand, a plan, or any clue of how to put them together into a functional website. However, by the time we finished I had all of those, and more importantly, the confidence to unveil my amazing, beautiful, and compelling site to the world. Thank you for making ‘Tales of Weird Florida’ far more than I ever imagined it could be. You will always have a grateful fan in the “Strange Shine State!”

    Martin Shannon Urban Fantasy Author
  • In the span of six months, Kira materialized a relatively abstract list of requirement into UX mock-ups (including interactive prototypes). Each time, her part of the work was conducted faster than our product management ideation (and we're no slouch either). Her design decisions were clearly explained to our development team and helped guide their work. Pragmatic, straight to the point and right on the money - I'd work with her again anytime!

    Jean-Francois Yelle Product Director at Wirkn
Horror Writers Seal Graphic Design

Horror Writers Seal Graphic Design

Using the brand mark for horror writer, Kira Butler, the seal adapts the vintage 1920 Corona typewriter and baby batwings as an integrated logo into the design. The seal’s design was inspired by embosser stamps used to imprint library books, and has been used in multiple applications for stationary.

Lightspeed Data Whitepaper

Lightspeed Data Whitepaper

A white paper that educates retailers on the meaning of big and small data, and all the ways you can use it to ensure the success of your retail store. Topics include: using data for business insight, big data and the 3 Vs, data analytics for retail, customer cultivation, and operational efficiency.

Lightspeed Restaurant Whitepaper

Lightspeed Restaurant Whitepaper

9 Reasons Why Mobile Point of Sale is Better for Your Restaurant examines how your restaurant would benefit from a cloud-based, mobile point of sale system; from increased efficiency and a deeper understanding of your business. The whitepaper was served as a fifteen-page interactive PDF document for download.

Lightspeed Krampus Holiday Party Invitation

Lightspeed Krampus Holiday Party Invitation

In German folklore, Krampus is a horned, anthropomorphic figure who often emerges around Christmastime and in the companionship of good old St. Nick. According to traditional narratives, Krampus punishes naughty children, stuffing them into his sack to eat them later.

MyLightspeed Dashboard Design

MyLightspeed Dashboard Design

MyLightspeed Product Dashboard design lets users see the status of their point of sale uptime status, support tickets, and license renewals at a glance — an overview of their relationship with their software in one location.

Lightspeed Reseller Roadshow Website

Lightspeed Reseller Roadshow Website

The Lightspeed Reseller Road Show website was designed as a single-page, all-inclusive, one-stop for guests to the travelling event to register, obtain session information, and discover additional training materials.

LightSpeed 3.0 Website Design

LightSpeed 3.0 Website Design

Design objectives for the Lightspeed website aimed to ensure users had an easy route to obtaining product demos and downloads, while testing to improve upon conversion while mitigating potential problems.

Lightspeed Boot Camp Website Design

Lightspeed Boot Camp Website Design

Lightspeed often hosts an annual training event to ensure that its channel partners are offered the best and most current insights on product updates. Lightspeed Boot Camp offered new channel partners the opportunity to meet the team and dive into training head-first.

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Black Phoenix Trading Post and Villainess Soaps Co-Branding DesignKrampus Holiday Party Invitation Design