KiraButler.com is the heart of my author platform. I am using the website to focus building market interest in my career as a horror and dark fantasy writer for young adults. It’s a portfolio of my written work, a place to share news with fans of the genre, and a vehicle for generating interest in the topics I write about. It’s a strange and curious venue, where the fantastic is made possible. This was its first iteration.
Continue readingThe Midnight Society
The Midnight Society is an online magazine publishing articles that cater to writers in the middle grade and young adult horror and dark fiction genres. Inspired by Are you Afraid of the Dark?, the group discusses everything spooky from pop culture to trends in books.
Continue readingLightspeed Reseller Road Show
The Lightspeed Reseller Road Show website was designed as a single-page, all-inclusive, one-stop for guests to the traveling event to register, obtain session information, and discover additional training materials. The Reseller Road Show was similar to the Boot Camp event, but on a much smaller scale.
Continue readingNoir by Brady
The brand design for Noir by Brady needed to fit a few requirements: the typography needed to be contemporary and clean, it needed to be bold enough to work on either a light or dark background, and it needed to accommodate multiple formats for multiple product types.
Continue readingKrampus Holiday Party
In German folklore, Krampus is a horned, anthropomorphic figure who often emerges around Christmastime and in the companionship of good old St. Nick. According to traditional narratives, Krampus punishes naughty children, stuffing them into his sack to eat them later. Saint Nick, by contrast, rewards the good kids with gifts. Since most Lightspeeders are really just naughty kids in grown-up disguises, we thought it’d be fun to play on this bit of folklore for our Holiday party.
Continue readingLightSpeed Boot Camp Website
With an ever-growing and robust suite of tools for retailers and an expanding Reseller network, Lightspeed often hosts an annual training event to ensure that its channel partners are offered the best and most current insights on product updates. With an annual Certification Camp, Retail Summits, and Certification Road Shows happening regularly, Lightspeed Boot Camp offered new channel partners the opportunity to meet the team and dive into training head-first.
Continue readingLightSpeed Bootcamp Recruit Dossier
With an ever-growing and robust suite of tools for retailers and an expanding Reseller network, Lightspeed often hosts an annual training event to ensure that its channel partners are offered the best and most current insights on product updates. With an annual Certification Camp, Retail Summits, and Certification Road Shows happening regularly, Lightspeed Boot Camp offered new channel partners the opportunity to meet the team and dive into training head-first.
Continue readingBlack Phoenix Trading Post
Black Phoenix Trading Post and Villainess Soaps, together, is a match made in heaven for fans of darker-themed bath and beauty products. The collaboration extends to a number of different products, including soap and sugar body scrubs bearing the co-brand mark.
Continue readingLightspeed
After spending five years as an in-house designer at Lightspeed, it’s safe to say that as a creative professional, you dip your fingers into everything: I conceptualized, planned, and executed designs and strategies that leveraged the company’s brand image, social presence, website, marketing, and corporate identity online, in print, advertising, merchandising, and at industry trade shows. I also participated in and oversaw four website releases. This was my personal favourite.
Continue readingKelly Creagh
The website for young adult author, Kelly Creagh, draws inspiration from works of Edgar Allen Poe. Her “Nevermore” trilogy of books embrace Poe’s lore wholeheartedly, and it was fitting that the fantasy world inspired the site. Rich purple and nightmare black enfold the notebook pages belonging to her character, Varen Nethers, whose research about Poe’s disappearance permeates each page.
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